FanFare is a community platform based on block connections that allows you to use social e-Commerce content through instant store options depending on brands. The platform is designed to enable social e-Commerce for brands to interact with their potential consumers through integrated brand interaction with a potential buyer. In addition, FanFare will allow brands to convert content created by the consumer, a variety of videos will become valuable products for customers.
A community-based two-sided platform for creating, curating and converting consumer-generated videos into instant Shoppable Videos for brands, Fanfare is purpose-built from ground up to enable Social Commerce. Its building blocks are conceived and created specifically with Social Commerce and Shoppable Videos in mind from the start.
The features and functionalities have been well-thought out and designed precisely to help brands and consumers connect more intimately, by facilitating an integrated two-way Brand-Consumer engagement, so that brands can expand their relationships with their consumers to maintain trust, familiarity, and positivity. Fanfare’s unique feature is enabling a brand to convert any Consumer-Generated Video into a Shoppable Video with ease. Users can also easily post and share videos on Fanfare like on any social media platform. The added incentive is that brands can now accurately and cost-effectively add a BUY Button to any of these consumer-generated videos on Fanfare, converting them into instant Shoppable Videos. The advantages are that the content creator will get rewarded and the brands can harness the power of Consumer-Generated Videos to build their image, promote their products and drive immediate sales, or for lead generation, while at the same time, creating their own library of viral consumer-generated videos aggregated within their own channel.
Fanfare ecosystem aims to solve this problem. Using the ERC-20 Fanfare Token (FAN Token), we are building a Social Trade ecosystem where content creators, consumers and brands can connect intimately through value exchange through Token FAN.
FAN Tokens will be used by brands as a reward mechanism for creators by turning their user-made videos into purchased videos. This allows any user-generated video to have the potential to become a selling point for the brand, thus making the entire social platform a marketplace for the product.
Users will also be given an incentive for the time spent watching videos made by their friends or other consumers. Users can, in turn, use the FAN Token they have received as a gift to purchase products from the Fanfare eStore.
Consumers who purchase products from the Fanfare eStore can further benefit from attractive discounts or additional benefits.
Fanfare Global Pte Ltd, a Singapore-based company, has created this Fanfare ecosystem.
The company is managed by series entrepreneurs, successful business owners and professionals - from media, law, marketing, finance and investment backgrounds with combined experience for decades - and also supported by investment companies.
More Information:
Website: https://tokensale.fanfare.global/
WhitePaper: https://tokensale.fanfare.global/files / Fanfare_Whitepaper.pdf
ANN: https://bitcointalk.org/index.php?topic=4488699
Twitter: https://twitter.com/FanFare_Global
Facebook: https://www.facebook.com/fanfareglobal
Telegram: https://t.me/FanfareICO
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